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http://hdl.handle.net/20.500.12128/12740
Tytuł: | Stronniczość mediów w bipolarnym środowisku politycznym. Tygodnik "Polityka" w kampaniach wyborczych 2015 roku |
Autor: | Kolczyński, Mariusz |
Słowa kluczowe: | media-party parallelism; media bias; electoral campaign |
Data wydania: | 2017 |
Źródło: | "Polityka i Społeczeństwo" Nr 1 (2017), s. 33-47 |
Abstrakt: | The 2014–2015 electoral cycle was a serious marketing challenge for Polish
weeklies because of the gradual change in the balance of power (after several years of
Civic Platform domination, the ratings of Law and Justice significantly improved), which
implied a more leveled electoral rivalry and changes on the publishing market- leading to
more intensive competition between weeklies presenting similar editorial perspective:
“Polityka” – “Newsweek” – “W Sieci” – “Źo Rzeczy” – “Gazeta Polska”, taking into
consideration the relatively low number of readers of such publications.
From this perspective the analysis of journalistic endeavors of “Polityka” during the
period of time preceding the key elections (Presidential and Parliamentary) in 2015 seem
to be an important research problem – taking into account the rank of “Polityka” and its
part in forming and defining questions of civil and political discourse. |
URI: | http://hdl.handle.net/20.500.12128/12740 |
DOI: | 10.15584/polispol.2017.1.3 |
ISSN: | 1732-9639 |
Pojawia się w kolekcji: | Artykuły (WNS)
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