http://hdl.handle.net/20.500.12128/17321
Title: | Grafizacja i wizualizacja słowa w zapowiedziach medialnych |
Other Titles: | Graphization and visualization of a word in media announcements |
Authors: | Pacuła, Jarosław |
Keywords: | press headlines; television headlines; relations between the word and its graphical symbols |
Issue Date: | 2012 |
Citation: | "Media i Społeczeństwo", Nr 2, 2012, s. 74-93 |
Abstract: | The paper discusses the relations between the word and its graphical symbols in media announcements such as press or television headlines. The author shows their quasi-advertising character in it presenting several techniques, such as graphical emphasizing as a part of an announcement, incorporation of drawings into written words, using emotionally charged words and colours, and many others. |
URI: | http://hdl.handle.net/20.500.12128/17321 |
ISSN: | 2083-5701 |
Appears in Collections: | Artykuły (W.Hum.) |
File | Description | Size | Format | |
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Pacula_Grafizacja_i_wizualizacja.pdf | 892,99 kB | Adobe PDF | View/Open |
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