Factors of competitiveness in Polish companies in the Silesian Region in 2014-2016

Abstract

Research background: A lot of companies in the market create a variety of situations in which they compete with one another. At the same time companies crave for the same pool of demand, and in fact the money held by the buyers. Attempts to define the notion of competitiveness of the company appear frequently in scientific publications and in the research conducted by various institutions in different countries. The concept of competitiveness is used to determine the ratio of enterprise characteristics to these of its competitors, resulting from many internal features and the ability to deal with an external environment. Purpose of the article: The purpose of this article is to present results of the Company Competitiveness Barometer, conducted in 2014, 2015 and 2016 on a group of more than 600 Polish companies. The Barometer is a theoretical basis for the integrated model of competitiveness designed by the authors of the article. The specific objectives of this article are: to provide an overview of the research methodology, to present the results of empirical studies of more than 600 Polish companies, to create an outline of the future direction of the research on competitiveness of enterprises by means of the Company Competitiveness Barometer.