DC pole | Wartość | Język |
dc.contributor.author | Topa-Bryniarska, Dominika | - |
dc.date.accessioned | 2020-01-22T11:11:25Z | - |
dc.date.available | 2020-01-22T11:11:25Z | - |
dc.date.issued | 2019 | - |
dc.identifier.citation | Cognitive Studies / Études cognitives, 2019, vol. 19, p. 1-9 | pl_PL |
dc.identifier.issn | 2080-7147 | - |
dc.identifier.issn | 2392-2397 | - |
dc.identifier.uri | http://hdl.handle.net/20.500.12128/12138 | - |
dc.description.abstract | The use of archimetaphor as an evaluative device of persuasion in the genre of journalistic
commentary. The present study explores the cognitive use of archimetaphor belonging
to the evaluative devices of persuasion in emotional argumentation. The corpus consists of forty
editorials taken from the Internet French newspapers and magazines. The subject matter of the
gathered texts includes two thematic groups of reforms concerning the higher education system
and the special retirement plan for public sector employees. Thanks to the archimetaphor the
addresser may highlight or hide chosen aspects of the described problem in order to activate
vital values concerning our life and existence. Therefore, the concept of “conflict” described in
the analysed textes is conceptualised by means of four natural forces (elements) such as fire,
air (wind), water and earth (soil) which leads both to the mechanism of naturalisation and axiological
polarisation of the presented reality. The mechanism itself stems from two opposing
relations: identification and differentiation, allowing the grouping of presented facts to the class
of US (protagonists) and THEM (antagonists). In consequence, such axiological persuasion aims
at influencing the addressees’ will and decisions and allows for nearly absolute acceptance of the
opinions presented by the addresser. | pl_PL |
dc.language.iso | fr | pl_PL |
dc.rights | Uznanie autorstwa 3.0 Polska | * |
dc.rights.uri | http://creativecommons.org/licenses/by/3.0/pl/ | * |
dc.subject | Archimetaphor | pl_PL |
dc.subject | Emotional argumentation | pl_PL |
dc.subject | Naturalisation of reality | pl_PL |
dc.subject | Axiological polarisation of reality | pl_PL |
dc.subject | Relation of identification | pl_PL |
dc.subject | Vital values | pl_PL |
dc.subject | Relation of differentiation | pl_PL |
dc.title | L’emploi de l’archimétaphore en tant qu’outil évaluatif de persuasion dans le genre du commentaire journalistique | pl_PL |
dc.type | info:eu-repo/semantics/article | pl_PL |
dc.identifier.doi | 10.11649/cs.1896 | - |
Pojawia się w kolekcji: | Artykuły (W.Hum.)
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