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http://hdl.handle.net/20.500.12128/23116
Tytuł: | Strategia komunikacyjna Konfederacji w wyborach w 2019 roku – próba rekonstrukcji |
Tytuł równoległy: | Communication strategy of Konfederacja in the 2019 Elections – Attempt to Reconstruct |
Autor: | Kolczyński, Mariusz |
Słowa kluczowe: | election campaign; political strategy; communication strategy; European Parliament elections; parliamentary elections |
Data wydania: | 2020 |
Źródło: | "Studia Politologiczne", Vol. 55, 2020, s. 259-276 |
Abstrakt: | The analysis of electoral actions taken by Konfederacja [Confederation Liberty and Independence] party in 2019 leads to assumption that their core formation achieved a consistent (also regarding axiological dimension) strategic plan which included two campaigns and was aimed at arising on Polish political market (gaining parliamentary representation). Organization and consolidation of a new political formation, able (in terms of structure, resources and strategy)to create a communication strategy allowing them to effectively compete in parliamentary elections, should be regarded as considerable success. |
URI: | http://hdl.handle.net/20.500.12128/23116 |
DOI: | 10.33896/SPolit.2020.55.11 |
ISSN: | 1640-8888 |
Pojawia się w kolekcji: | Artykuły (WNS)
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