Please use this identifier to cite or link to this item:
http://hdl.handle.net/20.500.12128/13440| Title: | Le pouvoir des mots - axes de recherche en communication persuasive : le cas du discours mediatique et juridictionnel |
| Authors: | Dolata-Zaród, Anna Topa-Bryniarska, Dominika |
| Keywords: | persuasive communication; power of words |
| Issue Date: | 2014 |
| Citation: | Kwartalnik Neofilologiczny, z. 3 (2014), s. 529-543 |
| Abstract: | The power of words – research topics in persuasive communication: the case of media and judicial discourse. This paper attempts to present the discursive mechanisms of establishing a common horizon for interpretation in French media and judicial discourse. The analysis focuses on the use of connotative and emotional argumentation such as: metaphorization, identification relationship, deictics and modality. |
| URI: | http://hdl.handle.net/20.500.12128/13440 |
| ISSN: | 0023-5911 |
| Appears in Collections: | Artykuły (W.Hum.) |
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| File | Description | Size | Format | |
|---|---|---|---|---|
| Dolata-Zarod_Le_pouvoir_des_mots_axes_de_recherche_en_communication_persuasive.pdf | 460,28 kB | Adobe PDF | View/Open |
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