znak towarowy; reprezentacja graficzna; prawo własności przemysłowej; regulacje prawne
Problemy Prawa Prywatnego Międzynarodowego, T. 9 (2011), s. 109-127
The polish definition of the trademark is based on the fundamental function
which trademarks have to fit. According to the general notion, the constitutive condition
of a trademark is not an individual or imaginative feature which is important in the
copyright law, but only the capability to distinguish the goods and services on account
of origin. Firstly, it is important to analyse if a mark fulfills following conditions: it has
to be perceivable by human sense, be uniform and self‑dependent
against other goods,
further it has to be capable to represent graphically.
The article presents the graphical capability, which refers to presentation of the
mark in the graphical way. That prerequisite was entered into Polish system pursuant
to the First Council Directive 89/104/EEC of 21 December 1988 to approximate the laws
of the Member States relating to trademarks and Council Regulation (EC) No 40/94 of
20 December 1993 on the Community trade mark.
That expression is not obvious, particularly because of the interpretation of registration
of the marks perceiving in different way than by means of visual, auditory and
tactile modality. According to that fact in this paper were presented the notions of the
European Court of Justice and the Office of Harmonization for the Internal Market concerning
the so called new forms of trademarks. There are shown two different points of
interpretation: the traditional and liberal one.