Pisarz w świecie mediów (o medialnym wizerunku Ryszarda Kapuścińskiego po publikacji biografii Artura Domosławskiego)

Abstract

The author dealt with one issue: a media portrait of Ryszard Kapuściński in the context of a book written by Artur Domosławski Kapuściński non-fiction and published in March 2010, as well as a media campaign connected with the reporter’s biography. The author: claims that “the promotion of the book Kapuściński non-fiction was prepared according to simple rules. In order to make a best-seller, one had to choose a topical issue, provide the author of the work with an expressive personality, fuel the reader’s appetites for a long time and skillfully, flavour the whole thing with a scandal, match with the spirit of the age, and, last but not least, use the power of the modern media. Using all these measures, often given only by a prayer, but “authenticated” by the media, resulted in a few-month promotion pretending to be a big, maybe the biggest debate on the reportage, literature and the borders of decency, since several dozen years. The case of biography of Kapuściński, according to the author, can be treated as yet another manifestation of a “gross power of the modern media”.